customer success

Wrigley Media Group transformed their sets with Wrapbook

Overview

In the world of full-service production, few companies combine the creativity, ambition, and regional pride quite like Wrigley Media Group. Based in Lexington, Kentucky, this award-winning production company has quickly become well known for its work across unscripted television, feature films, and branded content.

Their diverse portfolio includes unscripted hits like HGTV’s “Escape to the Chateau,” Discovery ID’s “Joe Exotic: Before He Was King,” CBS’s “Secret Celebrity Renovations,” and even the Netflix feature film “The Stand-In.” Plus, their sister company, LEX Studios, boasts three sound stages, production offices, holding rooms, green rooms, and expansive filming spaces—Wrigley stands out not just for its creative output, but also for its state-of-the-art infrastructure.

For CEO Joe Livecchi and Director/Producer Bruno Bahunek, who’s worked on several projects with Wrigley, Wrapbook has been an invaluable solution. The company relies on Wrapbook's seamless onboarding, startwork tools, and real-time cost tracking features to simplify production administration. With Wrapbook handling these essential tasks, Joe and his team can focus on delivering top-tier content—making it the perfect solution for Wrigley’s growing needs in the fast-paced world of unscripted television.

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The Problem

For a producer and director like Bahunek, the biggest challenge in production was streamlining on-set operations, especially when dealing with large numbers of actors. Talent had to be fully onboarded before shooting, but changing schedules and frequent last-minute cancellations often made things complicated.

Before Wrapbook, Bahunek would have to manually manage paper startwork, double-checking everything to ensure compliance—an especially difficult task in unscripted productions, where cast members come and go quickly.

Managing multiple projects across Wrigley also led to issues with transactions being posted to the wrong accounts, causing major headaches for accounting. Wrigley needed a payroll and accounting solution that would allow their teams to onboard workers seamlessly, handle transactions in real time, and do it all without the need for physical startwork.

They needed Wrapbook.

Why Wrapbook?

Wrapbook stood out from the competition with next-gen technology, concierge support, and rapid innovation. The app has modernized production workflows, eliminating the need for intermediaries, so teams no longer lose time going through multiple hands for simple tasks like reimbursements or onboarding. Wrapbook’s concierge support ensures that when help is needed, an expert is always available to keep operations running smoothly. Even better, with an engineering team that’s constantly innovating, Wrapbook’s constant updates keep Wrigley Media Group a step ahead of the competition.

The Solution

When Wrigley started using Wrapbook, it was an instant game-changer. Production moved more quickly, with less waiting and fewer errors. For their teams, the difference came down to a few key features:

Mobile App

Wrapbook’s mobile app has been a game changer for streamlining production processes, particularly when dealing with last-minute cast and crew additions. As Bruno highlights, “With a few taps on the smartphone…they’re literally onboarded within minutes. It makes our life not only easier but possible.” This ease of use ensures that even less tech-savvy workers can be quickly onboarded, preventing delays on set.

Reimbursements

Wrapbook’s app also makes handling reimbursements—like gas money—fast and easy. Crew upload receipts directly in the app, and reimbursements are processed right in the platform.

“The process of approving and coding reimbursements is just seamless.” –Bahunek

Account Coding

Wrapbook’s ability to manage multiple charts of accounts across simultaneous projects is invaluable for managing costs. The ease of switching between active projects reduces the likelihood of mis-coding hours and expenses, minimizing the time spent by accounting teams to correct errors.

Roles & Permissions

Wrigley Media Group also loves the ability to set custom roles for specific team members. That way each team member only has access to the parts of Wrapbook relevant to their role. For example, Talent Coordinators can manage onboarding without seeing other sensitive financial data, keeping everything secure and organized.

Support

Of course, even with Wrapbook’s easy-to-use platform, support is sometimes needed. But when that happens, Bahunek says, support is available in a matter of moments.

“You almost never have to ask for support. But when you do, you get support almost immediately. There’s someone readily available.”

Business Impact

By addressing the key pillars of speed, collaboration, and clarity, Wrapbook empowers production teams like those at Wrigley Media Group to handle a high-volume of projects with ease, ensuring a smooth and efficient production process.

Speed

Now, for Wrigley Media Group’s productions, things move fast. Wrapbook simplifies critical tasks like onboarding last-minute talent, enabling the team to avoid production delays. As Bahunek notes, “We rarely have people show up [to set] without being onboarded already.” And even last-minute changes don’t disrupt the production schedule. With just a few taps, talent is quickly added, making the entire process faster and smoother.

Collaboration

Collaboration is easier, too, because everyone on the team can access what they need in one central platform. The custom roles and permissions ensure that each team member only sees what’s relevant to their responsibilities, avoiding confusion. The ability to manage a high volume of workers across multiple projects is crucial for maintaining smooth operations, ensuring that workers’ information is protected and departments can focus on their own needs without being overwhelmed by the entire system.

Clarity

Wrapbook’s intuitive reporting and transaction coding bring clarity to production finances. With accurate and easily accessible data, accounting tasks are simplified, reducing errors and saving time. Wrapbook has lifted a significant burden from in-house accounting, as their team no longer needs to deal with the complexities of wrangling expenses and reimbursements happening on the ground. Instead, their full production accounting is outsourced to Prod. Co Accountants, while the in-house team focuses on managing Wrigley's entire slate of projects. This clarity enables the team to stay organized and focused, reducing the time spent on resolving accounting issues.

The Future

As Wrigley Media Group continues to work on high-profile projects, they’re excited about the new features Wrapbook continues to roll out that will are making production smoother and more efficient than ever before. As Wrigley Media Group continues to success, Wrapbook will be right there along side them providing them the next-gen technology, concierge support, and rapid pace of innovation they need.

“I love working with the team at Wrapbook, they are responsive and innovative.” –Livecchi
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